Like it or not, social media has become an essential part of the game.
So much so, that BET is aired its first ever Social Awards last night.
Snoop Dogg is furious that he wasn't even nominated in any categories.
"How the fuck y'all gonna have a BET Social Awards, nigga, and I'm not invited and not in no categories? What the fuck is going on, nigga? I'm the king of social media, nigga! When it comes to this Instagram shitt, everybody love my page," Snoop said on his IG page.
"I keep ya laughing, I keep ya thinking, I keep good music. Why the fuck I ain't on the BET Social Awards?" Snoop continued. "What's happening? Do I need to turn into that nigga again?" Go Kanye on y'all? Go snatch me an award from a motherfucker? BET get it together."
You can see all of the categories and all the winners here.
Is it weird that a 46-year-old man with over 35 million albums sold is in a twist because he wasn't recognized for his Instagram skills?