Tyler Herro blew up last year in the bubble.

However, the second-year pro has been struggling lately, and Miami Heat officials are worried that the 21-year old's sudden celebrity status is weighing down his game.

“Tyler Herro chose to become a celebrity,” Inside The Paint podcast host Ira Winderman said. “He chose to become something outside the game, as is his right. With his breakfast cereal, and his Tyler Tuesdays, and his Chipotle Bowl and that’s all well and good. But you know what? Other players when they see a player doing that before they’ve truly reached it. I don’t know if I want to say there’s a jealousy. … They sort of take a scant view of the guy and say, ‘Wait a minute buddy. You haven’t done anything yet.'”

Winderman co-host Ethan Skolnick then said the Heat have been concerned for some time.

“Ultimately, the team starts to get a certain level of concern,” he said. “In this particular case, the team has been concerned now for months.”

"Months" sounds about when Jack Harlow immortalized Tyler Herro with the track "Tyler Herro".

Maybe Tyler should have asked Mo Bamba how that works out ...

There's no way one Jack Harlow song got this man thinking he's a superstar. https://t.co/msCh9ovKlh

— Ahmed🇸🇴/Invincible the best show out (@big_business_) April 19, 2021