French Montana doesn't have much of a track record when it comes to selling albums.
But he gets paid in other ways -- including gifts from his friends in the industry.
Last year, Diddy gave French a cool million bucks for Christmas.
This year, The Weeknd gave Montana a 100K diamond studded Patek Philippe watch for his 32nd birthday.
Here's video of French unboxing the ridicolous gift, as The Weeknd nonchalantly chats on the phone.
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We wonder what Iggy got him? Or maybe she thinks her award winning pussy is enough?