Off-White designer Virgil Abloh's did the album cover for Pop Smoke's posthumous album Shoot for the Stars, Aim for the Moon. Or so we thought.
View this post on Instagram
the last conversation i had with @realpopsmoke was about what we we were gonna to do in the future. this album cover was one of like 5 things we talked about. he mentioned his story felt like the metaphor of a rose & thorns growing from concrete of of his hood in Canarsie, Brooklyn. in your memory i just finished it yesterday. as evident of the whole idea, the t-shirt insinuates it’s mandatory we put an and to this cycle of violence that plagues us, we need to shoot for the moon & aim for the stars. as heavy as it is we are celebrating your life the whole way thru. rest in piece young one. - signed 𝓛𝓸𝓾𝓲𝓼 𝓥ee, 𝓛𝓸𝓾𝓲𝓼 𝓥ee
Pop's fans hated it.
Virgil put zero effort into that album cover. He literally used the first photo that comes up when you search Pop Smoke’s name on Google. pic.twitter.com/pe9egHcjQj— NUFF (@nuffsaidny) June 29, 2020
virgil said u mfs like tht 50 dollar joke so much guess how much i paid the graphic designer— g (@stopitg) June 29, 2020
Everyone on social media has hyped up Virgil abloh using “ air “ , “ off white “ and a zip tie on sneakers and clothes and now acts shocked when he can’t design cover art ...he is who he always has been https://t.co/mEelxHTgoz— john (@iam_johnw) June 29, 2020
Virgil really do hate black people LMFAO— triple taurus (@evelynvwoodsen) June 29, 2020
pop smoke virgil’s cover of— ♱ (@CRY1NGWOLF) June 30, 2020
pop smoke pic.twitter.com/0ULaPGW5ia
There’s a petition to change the Pop Smoke album cover and this comment has me crying 😭 pic.twitter.com/8zIrhJb0A9— phoenix (@TheLifeOfPhe) June 30, 2020
Now it's being switched, according to Pop Smoke's manager Steven Victor.
H E A R D YOU— Steven-San Victor (@StevenVictor) June 30, 2020
MAKING A CHANGE— Steven-San Victor (@StevenVictor) June 30, 2020
POP WOULD LISTEN TO HIS FANS ❗️— Steven-San Victor (@StevenVictor) June 30, 2020
Did Abloh's poor effort expose him?