Of all the Verzuz victories, none has been as resounding as the beating The Lox put on Dipset.
While The Lox stomping of Cam and company has been mostly attributed to beastmode Jadakiss, Jada's partner Styles P says there's more to it.
He broke down the Yonkers trio's strategy in an interview with GQ, and it was surprisingly heavy on Tekashi 6ix9ine.
Rap's most enduring group @thelox reflects on their hot summer, winning #Verzuz and appearing on #Donda https://t.co/DFI3JU5QOS— GQ Magazine (@GQMagazine) September 23, 2021
“I did a little internet research, which was me going out on a limb and doing something that wasn’t what the crowd would expect,” he explained. “I was really thinking about the newer generation.”
Styles continued, “I feel like the younger generation pays more attention to who they hear the most or what they think is the funniest, so I already knew, culture-wise, that [Dipset] had more young people riding with them going into it.
“They also talk a certain amount on the internet, and I knew Sheek and Kiss weren’t gonna say anything — and usually I wouldn’t say anything, I’m probably the last one to be joking around — but I said f*ck it. I watched Nicky Jam and saw how the internet saved his career. I watched Supervillain and saw how Tekashi 6ix9ine manipulated things to his favor.
“Then I watched a couple of other things that didn’t have anything to do with rap, but kind of explained how algorithms and the internet can change people’s views.”