J. Cole opted out of a Big Three beef that would have pitted him and Drake against Kendrick Lamar.
At first, that seemed like a big W as Kendrick and Drake hurled insults and revelations at each other that may damage their reputations for good.
But the beef was also good for their bottom line. Kendrick got a couple of number-one hits out of it, and Drake, despite "losing" the beef, is enjoying his best streaming year ever.
The same can not be said about Cole.
After eight weeks, his commercial mixtape Might Delete Later has fallen off the charts, making it the first Cole project not to spend at least a year on the Billboard 200.
Would you rather be Cole or Drake?
Charts
Kendrick Lamar's "Not Like Us" Is The Most Streamed Rap Song Ever / Charts
News
Drake Announces A New Tour With PARTYNEXTDOOR / News
News
TDE Singer Sir Explains How Drake Canceled His Show In Toronto / News
News
Pusha T Expresses Disgust At Drake Suing UMG Over Kendrick Lamar's 'Not Like Us' / News
News
Drake Posts His massive Collection Of Shirts / News
Beef
Drake Mocks Kendrick Lamar For His Plummeting Prices At His Toronto Shows / Beef





