Fat Joe just released his first book...
The Book Of Jose, which has been in the works for a long-time, features untold stories from the rappers career.
One story that jumps out is the altercation with 50 Cent at the 2005 MTV VMA’s, which eventually cost him $20 Million.
In an excerpt from the book published by GQ, Joe said:
“Halfway through the show, I went out on the stage to give Missy Elliott an award. What the audience at home didn’t see was that during the commercial break beforehand, 50 Cent got out of his seat and started walking the house. He went up to the audience in the cheap seats and started waving to me. It was like he was daring me to get off the stage and physically confront him. Then he went down to the floor and started slapping fives with Jay-Z and Diddy.
I was saying to myself, Okay, we’re about to fight. We’re about to get it on right here at the VMAs. When the show came back on, this is live TV, mind you, he went back to his seat. Then G-Unit started yelling at me while I’m reading off the teleprompter. The Terror Squad, offstage in the wings, started barking back. That’s when I dropped my jab; ‘I feel safe with all the police protection courtesy of G-Unit.’”
50 Cent went on to perform at the VMA's, and he closed his performance out by saying “Fat Joe is pu**y, man. pu**y boy. fu*k boy.”
That's where the beef ended that night, but Joe says a few days later, he was supposed to meet with the Jordan brand to discuss a new shoe called the Fat Joe Jordan.
Before the meeting could happen, he received a call from Michael Jordan himself.
“’You know I love you, Big Joe, but you’re too hot right now,’ he told me on a phone call. ‘I wanted to do it, but I’m not into all that rap beef. With all this controversy, we can’t do the sneaker anymore. Lost about $20 million by not getting that deal. I lost out on other endorsements too. Promoters definitely didn’t book me and 50 Cent on the same shows. Everybody had to keep us separated. But as fate would have it, after the VMAs, we didn’t see each other again in person for almost a decade.”
Fat Joe's The Book Of Jose is out now.