Music videos have been a big part of Kendrick Lamar's smash hit album DAMN.
It looks like the next one is going to be for his Rihanna-featured track 'Loyalty'.
Here's a clip from the visuals to come.
#INFO: Le clip #LOYALTY (Kendrick Lamar feat. Rihanna) a été filmé hier. pic.twitter.com/k32pk8RgGU
— RIHANNA NOW (@RihannaNowFR) June 10, 2017
There's not a lot there, but it would appear Kendrick is dressed up like a king and is having his loyalty tested by his servants. We have no info on when the music video might drop.
Do you think music videos are still an important way to promote music?
Discuss
Beef
Drake Mocks Kendrick Lamar With 'Push Ups' Cover Art / Beef
News
Drake Disses Kendrick Lamar Again, With Help From 2Pac And Snoop Dogg On 'Taylor Made Freestyle' / News
Beef
Ice Cube's Son Drops Truth Bomb About Kendrick Lamar And Rap beef / Beef
News
Rick Ross Responds To Rumor That Drake Owns A Piece Of him / News
News
Drake Says That Kendrick Lamar Isn't Prepared For Their Beef / News
Beef
Future, Metro Boomin and Kendrick Score Big Win Over Drake On The Charts / Beef