Sports

Charlotte Hornets Announce Collaboration With Dreamville Records

By Benny Franklin
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It's no secret that J. Cole grew up in Fayetteville, North Carolina and is an avid Charlotte Hornets fan. 

Cole has performed at NBA All-Star halftime shows and attended plenty of games, so the connection between him, Dreamville and the NBA is tight. 

Today, the Charlotte Hornets announced that the team is collaborating with Dreamville Records to distribute a limited-edition co-branded T-shirt to the first 7,500 fans in attendance for the March 7 game against the Houston Rockets.  

The shirt is purple and the front features the Dreamville logo, accented by a classic white Hornets logo. The back features a full-color classic Hornets logo with Hugo (the mascot) wearing a Dreamville hoodie.  

The Hornets President & Vice Chairman Fred Whitfield had this to say about the collaboration: 

“We are excited to collaborate with Dreamville Records to give away a co-branded T-shirt for our March 7 game. As North Carolina’s NBA team, we are pleased to have the opportunity to partner with one of our state’s most prominent performers in J. Cole, who is a friend to our team and enjoys representing the Hornets brand.”






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🔥 03.07.20 🔥 - First 7,500 fans: Hornets x @Dreamville T-Shirt - Halftime: Performance by @lute_west9 - (📸 of Lute by @unclejut)

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We couldn’t have said it better ourselves! Guess that’s why you leave the words to the rapper... — @dreamville x @lute_west9 - 📸: @unclejut

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Culture Inspired. Player Approved. — @dreamville - 📸: @jessediebolt

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Tickets are on sale now for the March 7th game and can be purchased here.

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