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Chance The Rapper Calls Out Heineken Commercial For Trolling Us With Racism

By HHL JT

Chance The Rapper thinks a Heineken commercial is being deliberately racist for the views and clicks.

The Chicago rapper called out the beer company for the spot on Twitter.



 

You can check out the commercial below:


 

The tagline "sometimes lighter is better" makes sense since Heineken is advertising its light beer. What Chance is objecting to is the beer sliding past three black people before ending up in the hands of a lighter-skinned ethnically ambiguous woman.

Does that strike you as trollish racism, or is Chance maybe thinking a little too hard?

Heineken seemed to agree with Chance on the racism part (if not the trolling) because they apologized for the spot.

"For decades, Heineken has developed diverse marketing that shows there's more that unites us than divides us," the company told Newsweek. "While we feel the ad is referencing our Heineken Light beer--we missed the mark, are taking the feedback to heart and will use this to influence future campaigns."

Posted In: News Chance The Rapper

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