Hip Hop mediator T.I. and Hawks CEO and part-owner Steve Koonin both want you to get fired up for Atlanta's home opener on September 1. So they cut this charming promo in hopes they can convince the ATL to fill up the usually under populated Philips Arena.

"For sure," says T.I. "Fo Shizzle," says Stevie K.

Of course, the Hawks were in the news this summer after another co-owner, Bruce Levenson, copped to sending out an email in which he discussed ways to get more white fans to come to Hawks games.

Is this inter-generational, interracial exchange is supposed to attract white fans or black fans? Or maybe it's just aimed at fans of awkward interracial buddy comedies like Trading Places.